France

The French exhibition market is the second largest in Europe after Germany and cultural and language differences dictate that it is an important market in its own right.

In France, Tarsus owns and manages a portfolio of exhibitions in six key sectors – IT, marketing, education, facilities management, clothing and finance. Tarsus France also publishes a portfolio of complementary trade directories, along with a growing portfolio of online products, providing opportunities to connect buyers and sellers across the full spectrum of media.

IT

In this sector Tarsus owns IP Convergence, which is now the largest exhibition in France for the converging IT and telecoms sectors and Solutions Linux Opensource, the European exhibition dedicated to Linux and freeware. These exhibitions are complemented by the directories Security and Convergence.

Marketing

Specialist events are organised for the market research and media sector (Semo), for the customer relationship management sector (Stratégie Clients), and for event marketing (Heavent and Heavent Meetings). These shows are complemented by a series of directories for professionals in market research (Marketing Etudes), direct marketing (Direct), call centers (Call Center), management consultancy (Consulting), luxury goods (Luxe) and the pharmaceutical industry (Marketing Communication Santé).   

In 2010 Le Groupe Evénement(s) - a newsletter, magazine and directory - was launched to support and reinforce the market leading Heavent events. Two new events were launched to co-locate with Heavent Paris enhancing the visitor experience - Seminaire Expo which serves the  conference management and meeting planning industry and Affaire de Cadeaux dedicated to business gifts and promotional merchandise.

Education  

The Paris-based event Educatec focuses on the technical aspects of teaching, such as training equipment, and provides a meeting place for teaching professionals and businesses operating in the education and training market.   The 2010 event enjoyed an 8% increase in revenues and visitor numbers were up 7%.

Facilities Management

Bureaux Expo (previously SISEG) is an annual exhibition which provides a focal point for facilities managers, company managers and finance managers to source new products and services for their businesses. In addition, Tarsus also runs the biennial cleaning exhibition Europropre.

Clothing

Tarsus part-owns and manages ModAmont a highly specialist series of exhibitions for the clothing accessories market, which celebrated its 29th edition in 2010.  This event was a major international success, with over 21,000 visitors, representing a growth of 6% compared to the previous edition.  

Finance

In 2010 a new exhibition was launched, Gestion-Finance, presenting solutions and services for the financial management of companies.  This exhibition is complemented by the directory Finance.

New launches

2010 saw the successful launch of Monannuairepro.com, a directory-based website that offers packaged solutions for exhibitors and advertisers in the Group’s existing sectors.

In 2011, 3 new exhibitions will be launched to co-locate with existing events – B-ecommerce alongside Strategie Clients, Innovative Building alongside Bureau Expo and Cloud & IT Expo alongside IP Convergence.  The Group will also launch two new directory products - By Synpase which will serve the audio-visual industry and Education for teaching-related supplies.